Promax/BDA India is an event for entertainment marketers, promoters and designers. This year's conference will look at the line between branding and promotion that creates meaning, and branding that just adds to the clutter.
Sessions will also explore the best ways to create work that does not just look good, but also offers real value to the station and to the viewer. Practical advice and examples of techniques will be presented on how to create unique brands that actually mean something, as well as design clean and clear identities that define who you are - and convey that message to your audiences.
We will look at lessons from across the globe not only from our business, but also from some of the biggest names in consumer products and offer simple techniques for a speedy recovery from any identity crisis.
For more information, visit www.promaxindia.tv/.