ChinaJoy is designed to become another great event of the world's game industry. It is meant to strengthen domestic game supervision in China, actively regulate the Chinese market, and rigorously fight against piracy, in order to encourage and support the development and the sales of legal game products. The Organizing Committee also wants to assist the national government to guide the young people to the healthy use of the electronic and online game products, to encourage the public to fight against piracy, and to promote the sales of good domestic products. Also, we want the world to know more about China through ChinaJoy.
Every year, game companies from Europe, U.S., Japan, Korea, Mainland China, Taiwan, Hong Kong and Southeast Asia will participate in the show and demonstrate their latest digital interactive entertainment products and technologies. The 2nd ChinaJoy had an exhibition area of 20,000 square meters and 140 exhibitors, including EA, Sony, Ubi Soft, Korea Game Development & Promotion Institute, Hong Kong Trade Development Council, Wemade, The 9, Shanda, Woncore, NC-Sina, Gamania, Wayi, Optisp, AEC, Netease, Sohu, Soft World, Webstar Square-Enix, Haofun, etc. During 2 nd ChinaJoy, exciting events like 2nd China Digital Entertainment Forum, 2nd ChinaJoy Game Technology Conference (ChinaJoy Gtec), 2 nd ChinaJoy Cosplay Carnival and ChinaJoy Game Award had been held in conjunction with the show event. About 700 reporters from 431 media home and abroad attended event. It is a golden opportunity for our professional attendees both home and abroad to exchange their opinions on the present situations and the development of digital entertainment industry in Mainland China.
The China Digital Entertainment Expo & Conference (ChinaJoy) is sponsored by the General Administration of Press and Publication of P. R. China (GAPP), the Ministry of Science and Technology of P.R. China, the Informatization Office of the State Council of P.R. China, China Council for the Promotion of International Trade (CCPIT), the National Copyright Bureau of P.R. China and Shanghai Municipal Government. It is organized by the China Game Publishers Association, Howell International Trade Fair Limited, and Shanghai Municipal Bureau of Press and Publication. The show is also highly supported by the Ministry of Information Industry of P. R. China (MII), the Ministry of Education of P.R. China, the Communist Youth League of China, China Working Committee for Caring for the Next Generation, the Publishers Association of China, China Software Industry Association, Internet Society of China, China Telecom Group. Also, overseas associations such as International Game Developers Association (IGDA), Interactive Software Federation of Europe (ISFE), Computer Entertainment Supplier's Association (CESA), Entertainment Software Association (ESA), Korea Game Development & Promotion Institute (KGDI), and Korea Amusement Machine Manufacturers Association (KAMMA) have provided their great support from all aspects.
