Nick Hits It Big With New Nick Jr Series Oswald
Nickelodeon and HIT Entertainment PLC, a leading supplier of children's programming, have agreed to co-produce 26 half-hour episodes of a new Nick Jr. series entitled, OSWALD. As part of the deal, HIT Entertainment will control all international rights in all media excluding the U.S., which Nickelodeon will handle. The show tells the story of a blue octopus who lives in a whimsical city with his best friends, a pet hot dog, penguin and daisy. The animated series, which will be produced by Nicktoons, is based on characters created and designed by childrens book author Dan Yaccarino.
