Illusion Visual Effects today launched their new company ident to mark the launch of the new Illusion VFX website and to celebrate the developments and technological breakthroughs over the past 20 years that allow visual effects artists to have no real limitations to what they can create.
Press Release from Illusion VFX
28th August 2011, Leeds: Illusion Visual Effects today launched their new company ident to mark the launch of the new Illusion VFX website and to celebrate the developments and technological breakthroughs over the past 20 years that allow visual effects artists to have no real limitations to what they can create.
The final concept is broken into 3 elements, the woodland scene represents our visual effects inspiration that comes from real life. The butterfly represents two things for us, it represents the progress of visual effects arts over the last 20 years and homages the technological advancements by some of the top visual effects and technology companies. The butterfly is also a representation of Illusion VFX and our journey as a company since Illusion VFX was set up in 2010 and the exciting unknown as we head into the future.
The scene was built entirely in a 3D environment and split up into 2 scenes, the main woodland scene and a separate built logo and water reflections that were then combined in the composite along with various particle passes and the animated butterfly.
Illusion VFX was established in February 2010 by Film and VFX Producer Daniel Evans, since then the Illusion VFX team has completed work on a slate of feature and high budget short films including; Mrs Peppercorns Magical Reading Room, Hard Shoulder and Son of Babylon.
Illusion VFX is currently developing its crowd creation pipeline and systems for some up and coming projects towards the end of the year and is about to announce a partnership with a London based post-production company which will enable them to offer visual effects alongside full Digital Intermediate, conform, sound post-production and final deliverables.
At Illusion VFX, our business is realizing imagination and creating illusions out of the impossible. Bringing to life the words and drawings of a script and storyboard that would otherwise be restricted or impossible to achieve.
We work closely with our clients to incubate a creative collaboration and to make sure no aspect is over looked. Illusion VFX has a dynamic mixture of experienced and fresh creative artists, technical and production staff from across Europe that deliver high quality visual effects and customer service from pre-production to final delivery. In 2010 and 2011 the Illusion VFX team completed work on a slate of feature and high budget short films including; Mrs Peppercorns Magical Room, Hard Shoulder, and Son of Babylon.
Our work is focused on creating illusions through visual effects, whether that be engaging masterpieces or subtle tweaks or fixes. Illusion VFX utilizes the latest technological developments alongside creative innovation and forward thinking, ensuring we deliver the highest quality visual effects and service to our clients.
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Rick DeMott
Animation World Network
Creator of Rick's Flicks Picks
