Maxis chief designer and co-founder Will Wright, creator of THE SIMS, will kick off a new "Legends of the Game Industry" Speaker Series being hosted by The Art Institute of California - San Francisco (www.aicasf.aii.edu). The free event will be held from 7:00 to 8:30 pm at 1170 Market Street (at 8th). He will share his motivation and inspiration in creating the SIMS franchise, along with new developments and sequels. He also will share his thoughts on how the game industry has changed in the last 10 years, new areas of inspiration for budding game artists and designers, and ways that the next generation of game developers can create compelling games and story ideas. The session will conclude with a Q&A session from the audience. For more information or to RSVP, contact the Institute by calling (415) 865-0198 or e-mailing aisfadm@aii.edu. Walk-ins will be seated on a space-available basis.