Opening April 10, the Warner Bros. Discovery-owned store will offer multiple ‘Harry Potter’-themed areas, exclusive merchandise, props, and a Butterbeer Bar.
Dust off your robes and grab your wands, Harry Potter is coming to the Windy City! Opening on April 10, the Warner Bros. Discovery-owned Harry Potter Shop Chicago, located at 676 N Michigan Avenue, will offer multiple themed areas, exclusive merchandise, props, and a Butterbeer Bar.
“We are delighted to be bringing this store to Chicagoland,” said Karl Durrant, Senior Vice President, Warner Bros. Discovery Retail Experiences. “With the incredible success of the New York flagship store, bringing the Harry Potter world to life on Michigan Avenue was an absolute must. From the shop's design to exclusive merchandise and a speakeasy-inspired Butterbeer Bar, Harry Potter Shop Chicago is infused with nods to the city's rich history and unique culture, giving fans a one-of-a-kind experience and unforgettable connection to the wizarding world.”
The store’s interior is influenced by the themes of resilience and rebirth seen in Harry Potter and the Goblet of Fire, featuring:
- A moving mermaid-stained glass window.
- Suspended broomsticks “on fire” light up the store as a nod to the dragon challenge.
- The water trial's Golden Egg adds a shimmering focal point to the store's design.
- A maze patterned floor leads to the register area, symbolizing the culmination of the tournament and the shopping journey.
- The Goblet of Fire itself serves as a centerpiece, bringing the three tasks together.
Multiple themed areas further the immersion:
- The largest Butterbeer Bar in the United States: Inspired by Chicago's famous style of speakeasies, guests can sip on the iconic Butterbeer and indulge in exclusive Chicago-themed Butterscotch Popcorn.
- Confectionery: From Bertie Bott's Every Flavor Beans to Chocolate Frogs, the Honeydukes inspired confectionery is filled with a variety of sweet treats and boasts an oversized interactive jellybean experience.
- Chicago Section: A selection of Chicago-exclusive wizarding world merchandise include a Chicago bear, spirit jersey, pins, mug, tote bag, and caps.
- House Pride: Themed apparel, accessories, collectibles and a dedicated fitting room ensure fans can rep their preferred house.
- Wands, Robes, Stationery, Jewelry and Collectables: Fans can find their perfect match in the Room of Wands and explore unique keepsakes that celebrate the wizarding world.
- MinaLima Section: Home to America's second House of MinaLima, the graphic design duo behind the Harry Potter and Fantastic Beasts films, the area features visual storytelling. A Chicago-exclusive print from the designers is also available.
- Personalization: Fans can personalize a Hogwarts robe, wand or acceptance letter to make for a truly unique purchase.
Check out the Harry Potter Shop Chicago page for more information, including future events.
Source: Harry Potter Shop Chicago
Journalist, antique shop owner, aspiring gemologist—L'Wren brings a diverse perspective to animation, where every frame reflects her varied passions.
