The conference will focus heavily on how IPTV operators differentiate themselves in an increasingly crowded television marketplace. We will look at integrated voice/data/video services, assess the full potential of IMS (Integrated Multimedia Subsystems) and look at how some telcos are seeking to put each consumer at the heart of their own, personalised video universe that stretches beyond the home to their mobile devices and remote Internet connections.
We will assess service strategies including how HDTV can be monetised most effectively, and how PVR, network PVR and Video on Demand can be harnessed to provide seamless on-demand experiences. The conference will examine how operators can link live broadcast TV with on-demand TV and on-demand/interactive advertising, and how interactive applications can be exploited to increase customer satisfaction and revenues.
