Rhinoceros Charges Forward For Alka Seltzer
New York-based Rhinoceros Visual Effects and Design has completed the digital imagery work for three new Alka Seltzer spots. In the 30-second "This Cold Season" and two 15-second spots, "Just Picked" and "Dew Drop," legions unite as a single cold sufferer in one digital mosaic transition. The spots also contain a multitude of CG bubbles and a photo-real CG Alka Seltzer package. "The recent Alka Seltzer spots had a lot of challenging aspects that made them call for more CG than originally anticipated," noted Arman Matin, Rhinoceros' CG project leader.