LIMA Survey Reports 4.2% Gain in Global Retail Sales
Second annual Global Licensing Industry Survey reports that Character & Entertainment licensing remains the top category, accounting for $113.2 billion in retail sales in 2015.
Second annual Global Licensing Industry Survey reports that Character & Entertainment licensing remains the top category, accounting for $113.2 billion in retail sales in 2015.
Annual global licensing industry survey reports a 4.2 percent increase in 2015 for a worldwide total of $251.7 billion in retail sales of licensed merchandise.
Report delivers detailed breakdowns of the $241.5 billion industry by property type, product category and geography; Extensive analysis reveals rapid growth in e-commerce, significant increase in products predominantly purchased and distributed digitally, and expected surge in Asia-Pacific region.